Toyota and Nissan target the metaverse This is according to a report by Nikkei Asia. Nissan has announced Nissan Crossing, a digital hub where you can experience a variety of virtual experiences and learn more about the brand’s products, especially those related to autonomous and assisted driving.
Focus on the recently introduced Nissan Ariya electric vehicle. users of the metaverse they can participate in a virtual tour and get to know the new electric car.
Nissan will also allow some elements of the metaverse to be projected into the real world thanks to augmented reality. The automaker calls this technology “Invisible-to-visible (I2V)
The I2V technology will be completed by 2025 and will also debut on the group’s cars. For example, informing the motorist about the space around him, with advantages on the driving and safety front.
Nissan also wants to use the 3D avatar to improve communication in your cars. Tomorrow it will be possible to see an avatar of relatives and friends in the Nissan car. In other words, they can become virtual travel companions.
Toyota is currently focusing on virtual reality in the workplace, allowing its employees to meet colleagues in virtual offices. “We want to offer younger employees new ways to communicate within the company,” explained a Toyota spokesperson.
Source: Lega Nerd
