Ford, which has significantly stepped up its commitment to sustainable mobility in recent months by investing up to $50 billion in electric vehicle development, didn’t want to miss the opportunity to chat with Elon Musk, who is the CEO of its archrival. : Tesla. An American company led by Jim Farley published new ad mocking the tycoon – without saying it directly – for, among other things, “the desire to control their spaceships when things go wrong.”
spotfocused primarily on Ford workers and how the company manufactures virtually all of its vehicles on American soil, begins by showing black-and-white images of, among other things, a man using his smartphone and a spaceship taking off from his base. Meanwhile, Bryan Cranston’s voice-over (breaking Bad), narrates: “At this point, it may seem that only the people who matter are the loudest, for those who want to shoot things down and then fly their own personal spaceships when things go wrong“. And, emphasizing the advantages of Ford, continues: “We have 182,000 people. And they create. Big things, new things, things that change the way we do things.”
Both the clips and the narration in the opening seconds of the commercials clearly allude to the mogul’s recent events. Everyone is talking about Musk, who bought Twitter for $44 billion. He also showed great interest in space travel to Mars.
Ford is also getting in touch with Tesla showing off its production and its employees.
The rest of the video, while intended to highlight the work of Ford’s employees and the company’s progress, also seems to serve as a mockery of Elon Musk. And, more specifically; to Tesla. The vehicle manufacturing company claims to assemble “more vehicles in the United States than any other vehicle manufacturer.” This is a clear blow to Tesla’s meager US production. Ford finally mentions the following words of his employees: “You may not know their names, but these people get up every day to work together so that we can all move forward.” Is this another reference to Musk and the problems with his employees at Tesla?
Musk has not yet commented on this statement.
Source: Hiper Textual
