PlayStation gets away with it: success of The Last of Us series boosts game sales

Sony can boast not only that PS5 sales have grown exponentially, as they have solved the inventory problems. Now, moreover, they see how The Last of Us Part 1 And The Last of Us Part 2 are among the best-selling games. Cause? Well, the HBO Max series breaks it down every weekend, and it certainly drives game marketing.

According to information provided by Sony itself via PSBlog, Part 2 was the top-selling digital game in February in the US, Canada, and Europe.. From my side, The Last of Us Remastered in the countries of North America, it ranked ninth, and in the old continent, it ranked seventh.

The Last of Us Part 1, which is currently only available on PS5, has seen a significant increase in sales as well. In the United States and Canada, it was the sixth best-selling game, and in Europe, it was the seventh. Be careful, it will be released on PC on March 28th.

This is undoubtedly great news for Sony. Exclusive games usually peak in sales, and rarely do they have such a noticeable momentum again years after their release. However, in this case they owe everything to the success of television production.

Since its premiere, the series has grown its audience week after week. In fact, according to Nielsen’s analysis, its premiere has already surpassed its premiere. dragon housean achievement that few—or no one—expected.

Extraordinary reception Last of us on the small screen showed Sony that, when the adaptation is done right, it can bring more viewers to the playable experience.. Many people who have never played games want to experience and influence Joel and Ellie’s adventure with a controller.

And the fact is that the series, as expected, develops the characters deeper than the games. Therefore, the moments of action faded into the background. It is for this reason that many viewers want to know what it is like to constantly face clickers and human antagonists.

This sudden increase in sales should be taken by Sony as an indication that in the future the same efforts will be made not only in the following seasons. Last of usbut also in the rest of the films and TV series based on the PlayStation video games that they will release.

It should not be forgotten that Sony and PlayStation Productions have already given the green light to the series. Horizon zero down (Netflix) god of War (Amazon Prime Video) and twisted metal (peacock). In terms of films, they are not far behind, as confirmed by Grand Touring And Ghost of Tsushima.