There was no oversupply of iPhones on the Russian market last year due to optimal demand and “uncontrolled offers” for parallel imports found by Kommersant’s sources.
Currently, companies are transporting everything under the guise of anything. Previously, Apple tightly controlled deliveries, organizing them according to demand or less.
Kommersant’s source
iPhone supply is about twice as high as demand, according to TelecomDaily. This is especially true for the top versions of the iPhone 13 and 14.
MTS confirmed the fall in demand. According to the company, in January-May 2023, the share of iPhone among all smartphones sold was measured from 14% to 10%. iPhone prices have dropped by 6-10%, but they will not fall again due to the growth of the currency and the premium brand.
At the same time, re:Store stated that the iPhone 13 Pro Max and 14 Pro Max are still in short supply.
Deliveries of devices occur regularly, however, due to the analysis of imports, the number of supplied gadgets is not always spent on demand.
Representative re:Shop
M.Video-Eldorado said that the availability of the iPhone is fully in line with demand.
Total smartphone sales in Russia grew by 12.5% to 10.6 million units, according to MTS data. The best-selling smartphones were Xiaomi, Realme and Samsung. [Коммерсантъ]
Source: Iphones RU
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