The Russian analogue of Zara Home and H&M Home under the Redecoro brand will appear in Moscow in the fall of 2023. Over the next two years, it is planned to open 50 stores with household goods in Russia and the CIS. This was reported to TASS by the managing partner of the brand Anastasia Kondakova.
The first points will appear in Moscow: two offline and one online store. One of the offline stores with an area of 370 m2. m, located in the shopping center “Metropolis”.
The company is also working on the first lines of home decor, textiles, tableware, kitchen and bathroom products, a spokesperson for the brand said. Redecoro focuses on the middle price segment, products are manufactured at factories in Russia, Turkey, India and China.
- Inditex was founded by the Spanish Amancio Ortega. The network has about 7 thousand stores in 100 countries. The most famous brands are Zara, Pull&Bear, Massimo Dutti, Bershka, Stradivarius and Oysho.
- In 2022, after the start of the Russian special operation in Ukraine, Inditex closed more than 500 stores in Russia and also stopped online sales. Subsequently, the group sold its assets to the Daher Group. The latter decided to sell things of the brands of the Spanish company under other names.
Author:
karina pardaeva
Source: RB
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