Instagram Threads Hits 100 Million Users in Just Five Days

Instagram Threads, an alternative to Meta Twitter, The number of users has already exceeded 100 million. five days after its launch it claims edge. Mark Zuckerberg, the company’s CEO, confirmed that the app, which is currently unavailable in Europe, “far exceeded expectations” after hitting 70 million users on July 8.

This is a success that started from scratch, as Zuckerberg himself said in a Threads post. Meta’s CEO confirmed that the app reached 2 million users “in the first two hours” his release. 10 million users were reached in 5 hours and 30 million in the first 24 hours.

The threads are actually reached the number of users that ChatGPT reached two months after launch; So far, the platform that has collected the most users in such a short time. Instagram reached 100 million users just over two years after its official launch.

Instagram threads, yeah play with an advantage for several reasons. One of them is the anger of many users due to the strange measures that Elon Musk uses on Twitter, like the time limit on viewing tweets or the elimination of Circles, an alternative to Instagram’s best friends. The new social network Meta also offers very easy registration via Instagram, which is why many users of the app migrate quickly.

Threads breaks new record as Twitter loses more and more users

Beyond Threads, and according to Matthew Prince, CEO of Cloudflare, an analytics company, Twitter losing more and more users. The social network owned by Elon Musk has never been able to raise its head, despite attempts to attract users with payment confirmation or other Twitter Blue exclusive features.

However, it remains to be seen how Threads traffic will grow in the coming months, as it would not be surprising if the new social network follows a path similar to BeReal. The iconic app, which emerged as a more “real” alternative to Instagram, saw an increase in users and downloads in the first months of 2023 and then declined throughout the year. In fact, the app has only accumulated millions of downloads, but not as many unique users as other social networks.