Remember the word-of-mouth distribution of funny videos instead of algorithmic nepotism? That’s what these rebels are missing, writes The Verge, and they’re ready to take action.
By avoiding the “grasping hands” of Google and other IT giants, they want to restore online communities like the good old days with “web fraternities” and group chats. Enthusiasts believe that if they build their own platform, they won’t be stuck with the ever-changing algorithms that set trends.
According to them, the internet belongs to people, not companies.
Source: Ferra
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