Google launched a series of TikTok-style videos on the Play Store to promote games and apps

Google started testing this week A new series of TikTok-style videos embedded in Google Play storeOfficial store of Android games and apps.

to be baptized Playback ReportThe vertically recorded program allows presenters to talk a little more about news on the platform, headlines bursting with downloads, or updates on the operating system’s successes.

The idea of ​​the video series is this:Specify required applications or suggest downloads of lesser-known toolsBut good quality and suitable for all tastes.

Expert choice on Android

Episodes are recorded with up to five experts, creators, digital influencers, or Googlers. These are Shorts, although they are posted directly in the digital store — short, vertical clip format YouTube.

Apps like Mobile video editor last shotshopping centre BWS and games minecraft This pokemon go are among the first signs.

The pilot of the program will be published “select user groups” From the Google Play Store in the United States, just above the store’s home screen. In addition, episodes will be broadcast on the platform’s social networks, including the YouTube channel.

There’s no word yet on the possibility of expanding the service to other regions or languages, but it’s possible that the clips will be subtitled for viewing in more countries if the project continues.