This made it possible to reduce the number of fraudsters’ registrations on the platform by 4 times and halve fraudulent orders. AI has also helped prevent situations where pickup points are overloaded with bulky goods.
The quality of goods became another priority: more than 200 thousand new certificates were issued and the total number of certified products reached 13.5 million.
Additionally, more than 10 million cards and 37 million infringing reviews were removed; This figure is 7 times higher than last year.
Igor Somov, president of Trust&Safety Wildberries, stated that artificial intelligence helps strengthen trust and safety and makes the platform useful and reliable for all users.
Source: Ferra
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