The companies Bacardi Rus and Campari Rus, which supply the alcohol brands Bacardi, Oakheart, Aperol, Cinzano and Campari, have notified restaurants of an increase in sales prices of 5 to 20% in early 2025, Shopper’s reports citing representatives. of bars and restaurants. networks.
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Suppliers cite the weakening of the ruble and increased excise taxes on some types of alcohol as reasons for the increase. For example, the Yakitoria chain received notifications from Bacardi Rus and Campari Rus about increasing sales prices in January-February, said Alexander Muratov, director of franchise development at the chain. In his opinion, the price increase is due to the increase in exchange rates, which causes an increase in the cost of the entire supply chain. The chain itself has not yet made a decision to increase menu prices.
An increase in excise taxes on alcohol and tobacco products came into force in Russia in January. The excise tax on alcoholic beverages with a strength of up to 18 degrees in 2025 will be 148 rubles per liter, on sparkling wines – up to 125 rubles per liter, on vodka and spirits – up to 740 rubles per liter of anhydrous alcohol .
According to Andrey Fedotov, director of the Barslona bar chain, the cost of financing working capital increased by 3-7 percentage points. due to an increase in the key rate and an increase in bank commissions by 2.5 times. In addition to the increase in inflation, the increase in prices was also affected by the increase in tariffs for transport services, rents and staff salaries, Fedotov added. The chain now expects similar messages from other alcohol suppliers, as “they are all more or less in the same situation.”
In December, the CEO of the Fort wine trading company, Alexander Lipilin, announced the possible disappearance of the Russian market for imported wines with prices below 1,000 rubles due to tightening import conditions and rising exchange rates.
Lipilin told Shopper’s that bars and restaurants will be inclined to change cocktail recipes due to the rising cost of alcoholic ingredients: already in most establishments gin and tonic is prepared on the basis of Russian products, and the expensive Aperol will be replaced by national analogues. whose quality “does not always reach the original.”
Author:
Mikhail Zelenin
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
