WildBerries will launch a taxi service in Belarusian

The pilot project can begin in Minsk after the completion of all the necessary processes for the beginning, the newspaper confirmed the market representative. After the test, the company will decide whether to develop the service. He pointed out that Wildberries has accumulated a significant experience in the transport field and logistics solutions in 20 years.

About 90% of the Belarusian market is occupied by Yandex Taxi, the newspaper performs an evaluation of the Association Belarus of Professional Carariera. The remaining 10% falls to taxi services 135, the Maxim Taxi and the Bavaria service.

Test market. Infoline Analytics General, Mikhail Burmistrov, believes that competition in the segment will be acute, but wild knobs have a solid user base that provides good opportunities for the implementation of said project. If the company can create a competitive business, in the future the service can be a scale for the Russian market, admitted the expert.

Why taxi? “As already showed Yandex’s experience in Russia and Kazakhstan, the taxi service is complemented by messaging delivery,” said Fedor Virin, a data information partner of the analytical company. According to him, the combination of two services allows him to load services with cross -services, which improves the economy of both companies.

• In November 2024, Wildberries launched its own service station network in the market logistics centers for the company’s drivers. The company reported that it could expand the network and open a service station for all motorists.