The results of the new study showed that it is watching advertising products with more than 5 minutes saturated fat, sugar and/or salt (HFSS) content, consuming an average of 130 kcal per day. This is equivalent to the number of calories in two slices of bread.
In the future, scientists conducted a randomized cross -study to measure the effect of advertising of products with high fat, salt and sugar content and to understand exactly what this effect depends. 240 volunteers between the schools in Mersisayd between the ages of 7 and 15, England participated in this study.
At first, the participants showed high content oil, salt and sugar and then the advertisement of products that are advertising of non -food products.
After advertising of products containing high -content oil, salt and sugar, children showed more snacks (+58.4 kcal), more lunch (+72.5 kcal) and more food (snacks and dinner (+130.90 kcal)), after advertising non -food products. In addition, it was found that an additional 17 kcal consumed for each standardized increase unit in the IMT indicator.
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Source: Ferra
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