Deliveries to Russia of smartphones worth up to 10 thousand percent in the first half of the year by 56%, Kommersant reports, citing a study by GS Group.
In the first half of 2022, 2.7 million smartphones worth up to 10,000 rubles were imported to Russia. Deliveries of states in the range from 10 to 30 thousand rubles are taken into account by 24%, up to 5.5 million units. Imports of expensive smartphones decreased by 38% to 1.6 million units.
In total, 9.9 million smartphones were shipped in the first half of the year, which is 38% less than in the same period in 2021.
GS Group analysts believe that the import of mobile smartphones is primarily due to the departure of Samsung. In addition, the Chinese Xiaomi and Realme have significantly reduced the supply of low-cost models.
It is becoming more difficult to generate increased demand for devices at a low price, so budget smartphones are falling every year.
Those devices that previously cost 10 thousand rubles are now sold for 15 thousand rubles. Processors, memory and other components have risen in price.
Marvel Distribution
At the same time, Citylink and M.Video-Eldorado are seeing an increase in growth on smartphones up to 10,000 rubles. [Коммерсантъ]
Source: Iphones RU
