Instagram is not the only social network copying BeReal. TikTok has also joined the fad with Now., a newly announced feature available on its platform. Now, in particular, it sends a daily notification at random times so that users can take photos or record videos using the front and rear cameras at the same time. Adding, yes, some extra features over the increasingly popular “anti-posturing” app.
Unlike BeReal, TikTok Now allows you to take not only photos, but also videos on both smartphone cameras.. Yes, this includes a 3 minute time limit to make this capture as the goal is for the user to be able to capture what they are currently doing.
Function, like BeReal, displays a feed with friends’ messages, giving priority to what the rear camera captured and adding a photo or video from the front camera to the thumbnail. Now it is also possible to show whether the user posted the content on time, i.e. within 3 minutes after receiving the message, or late.
TikTok reports that the owners they can choose who sees the daily content they post in this section. Either just friends (those users who follow each other), or all. In the latter case, accounts that are not following the user and to which the user is not following will not be able to interact with the content.
TikTok Now could launch as an independent app to compete with BeReal
TikTok Now is currently being tested in the US, where it will be available in a dedicated video section of the app. However, in other countries Now it can appear as a completely independent application. This is what can significantly harm BeReal. Especially when you consider that Now will offer additional features over the current app, such as the ability to record videos up to 10 seconds long.
TikTok, we repeat, is not the only platform that wants to eat newcomer BeReal. Instagram has also been inspired by the app to feature it stories, which allows you to take photos or videos with the front and rear cameras at the same time. The social network owned by Meta will also be working on a feature that will also work very similar to BeReal. That is, sending a notification so that its users can take a photo for a maximum of two minutes.
Source: Hiper Textual