Tumblr has released its “response” to paid Twitter account verification, adding its own cosmetic (and only) checkmarks for the account.
User spend on the Tumblr iOS app has increased 125% since November 2022 (compared to the previous three months), reaching $263,000 in net revenue for the company, according to new data provided to TechCrunch by app analytics company Sensor Tower.
If you look more “broadly”, Tumblr’s revenue growth isn’t all that significant. According to Sensor Tower, revenue for in-app purchases on iOS is up 19% from the ten months before Tumblr’s fun paid subscription launched.
Source: Ferra
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