Google announces new features for stronger search results

Google announced news this week aimed at controlling the search engine’s results. There are two new tools that add information and context about the results that appear when the user uses the Google search engine, and an expansion of an already existing tool.

The first innovation is called “perspectives”. When searching for a particular topic, a mobile loop with links and comments from relevant people, from journalists to directly involved celebrities, should appear at the top of the results. The idea is to provide a little more context for a topic being researched. The feature will initially be available in English only in the United States.

The other new tool is “about this author”, which works as the name suggests. When performing a search, before clicking on a particular link, it will be possible to find out more about its author by pressing the three-dot button next to the search result. This feature is an extended version of the “this conclusion about” feature available in English since 2021. Now, Google took advantage of the news announcement to reveal that the “about this result” feature will be available worldwide in the coming days. , in all languages.

Quick information about websites

The owner of the world’s largest search engine also brought news with its “about this page” feature. Google announced a new mechanism to make it easier for its users to find more information about a particular site: typing the URL directly into the search bar.

By doing this, information about the page will appear directly highlighted in the results, in the form of a carousel fetching official and external sources. The feature is available worldwide, but only available in English.