Microsoft plans to add ads to new version of search engine big. The platform now includes the Artificial Intelligence (AI) engine. ChatGPT for better results and organic conversations with the user.
According to a post on the platform’s blog, talks are still “in the early stages”, but there are already ideas and negotiations with advertisers on what type of content and how best to position it on the site. As is often the case in these cases, the revenue will be split between the company and Microsoft itself.
Market interest is considered high. After years in Google’s shadow, Bing took a breather after the announcement of the inclusion of AI, surpassing the 100 million daily user limit.
one of the possibilities put sponsored links among sources referenced to compose an answer or other in suggested links below the textfor the user to delve deeper into a topic.
Allowed advertisers will be the same advertisers that are already part of Microsoft Start, the company’s customizable news feed. But so far, there is no estimate of when ads might start appearing on Bing with ChatGPT.
Source: Tec Mundo
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