Beeline Business analyzed the data of depersonalized subscribers and found that the average income of a third of Russian businessmen (29.2%) is 75-100 thousand rubles per month. RB.RU became acquainted with the results of the study.
Main conclusions:
- 69.36% of small and medium-sized entrepreneurs in Russia are men, and half of them are between the ages of 35 and 44.
- The average income of a third of Russian businessmen (29.23%) is 75-100 thousand rubles per month. At the same time, there are more people who earn between 100 and 150 thousand rubles (23.84%) than between 50 and 75 thousand rubles (22.62%).
- An analysis of financial preferences showed that entrepreneurs are more interested in reimbursement cards (61.96%), investments (61.28%), and deposits (32.78%). Among credit products, consumer loans interest 14.25%, mortgages and credit cards – 5.94% and 4.92%, respectively.
- The analytical report revealed some characteristics of the lifestyle of entrepreneurs. For example, carsharing is popular with them, falling in the area of interest more often (39.39%) than taxis (27.83%). 35.25% of the users are interested in sports, while 16.29% of the subscribers included in the report are presumably sports fans.
Beeline Business analyzed anonymous data on subscribers and provided communication services and compiled a portrait of Russian small and medium-sized business owners based on an aggregate sample of customers. The sample included 70,000 businessmen.
For the study, a predictive mathematical model was used, based on information on payments for communication services, registration in roaming networks and charging at base stations.
Author:
anastasia mariana
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
