New iPhone 15 They are in greater demand than the iPhone 14.. At least in terms of reservations. According to a report from Wedbush (seen 9to5Mac), pre-orders for new models, which began on September 15, increased by approximately 10 and 12% compared to the iPhone 14. And the iPhone 15 Pro Max is the model that shows better results in reservations.

“The mix is ​​very skewed towards the iPhone 15 Pro and Pro Max, with the Pro Max being exceptionally strong in the US, China, India and parts of Europe,” he elaborates. Wedbush in his report. Although this increase in bookings up to 12% compared to last year This is an estimate, since only Apple knows the exact number of pre-sales of its models, there is a factor indicating that demand is quite high this year.

In fact, as of this writing, Apple’s website states that iPhone 15 Pro shipments with all storage options will be delayed until OctoberSpecifically from October 10 to October 17. But deliveries of the iPhone 15 Pro Max have been delayed until November 8 or 15 in some finishes, such as natural titanium. During the first hour of booking, the units were shipped starting September 22.

iPhone 15 Pro Max is the most popular model

Front of iPhone 15 Pro (right) and iPhone 15 Pro Max (left)

However, we must keep in mind that the Pro and Pro Max variants have manufacturing issues due to the new screen design, so the long delivery time could also be due to poor initial production. In any case, iPhone 15 shipments are also delayed. All color variants of the base and 128GB Plus models will now ship from October 3rd to October 10th.

Wedbush estimates the average selling price of the iPhone 15 at $925.. This represents an increase of about $100 compared to a few months ago. This is also further proof that many users prefer the Pro Max model, which includes some improvements. These include longer battery life or a telephoto lens with 5x optical zoom.

The analytics firm also highlights that up to 250 million iPhone owners are in the iPhone upgrade window, which is about four years.

Source: Hiper Textual

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I'm Ben Stock, a highly experienced and passionate journalist with a career in the news industry spanning more than 10 years. I specialize in writing content for websites, including researching and interviewing sources to produce engaging articles. My current role is as an author at Gadget Onus, where I mainly cover the mobile section.

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