After the mobile app redesign disaster, Sonos is considering reverting to a previous version. The report said senior managers They are analyzing the restart of the “old” application as a deterrent to alleviate user complaints. The company is exploring various options to get out of the hole.
According to a report from EdgeSonos could Bring Your S2 App to Life for iOS and Android. This was the last version in effect before the redesign began in May. Sources close to the company told the media that discussions were underway within Sonos management about relaunching the app.
The solution seems to be a desperate measure in the face of a crisis what the company is going through. Sonos built a new app from scratch to make it easier to play on its devices. While the idea of streamlining seemed appealing, the execution left much to be desired, and criticism poured in by the thousands.
The crisis has reached such a point that Sonos CEO Patrick Spence has been forced to apologize to users.In a letter published in late July, Spence apologized to users for disappointing them.
“We developed the new app to improve the experience, be able to innovate more in the future, and recognize that it will improve over time,” the CEO said. “However, since launch, we have encountered a number of issues. Fixing these issues has delayed our previous plan to quickly add missing features and functionality.”
Sonos Has No Regrets About Its App Redesign
In a call with shareholders to present its financial results, Sonos mentioned that complaints about the new app eclipsed the release of Ace headphonesThe company’s CEO mentioned that they have a “clear action plan” to address the issues.
Despite the criticism, Sonos Has No Regrets Redesigning App From Scratch“While the redesign of the app was and is right, our execution, my execution, was not up to par,” Spence said. “Our number one priority is to fix that and make the next chapter even better than the last.”
Sonos clearly understands that its current usage situation is a barrier to future releases. The company delayed the release of two products planned for late 2024,One such product could be a premium soundbar known as Lasso.
The company said that invests between $20 million and $30 million to fix its app. The development team is working hard to restore the removed features and deliver them via updates. The return of the S2 version will be a temporary measure until the application experience reaches the expected level of quality.
Source: Hiper Textual
I’m Ben Stock, a highly experienced and passionate journalist with a career in the news industry spanning more than 10 years. I specialize in writing content for websites, including researching and interviewing sources to produce engaging articles. My current role is as an author at Gadget Onus, where I mainly cover the mobile section.
