How often do you buy a new mobile phone? This depends on whether you have an iPhone or Android.

The million dollar question: Every type of consumer renews their phone at different times

iPhone 16 case

Every user renews his mobile phone according to his needs. Some users update their smartphones every year, some buy a new phone every two or three years… For example, in my case, I have been using an iPhone XR for 5 years, no more, no less. And it held up well. However, now it is time to switch to the iPhone 16 series.

Fact is that Apple’s iPhone generally lasts much longer in users’ hands Thanks to the perfect harmony between Apple hardware and software. Its performance is not affected by the latest software updates like other brands, nor does it suffer from the infamous Android fragmentation.

a study Consumer Intelligence Research Partners (CIRP) This reflects the fact that iPhone users continue to use their phones for longer periods of time compared to Android users who update their phones more frequently.

iPhone is the oldest smartphone on the planet

The trend has remained the same for several years. Apple users keep their mobile phones much longer than users of Samsung, Google, HUAWEI, Xiaomi and other Android manufacturer brands.

Only 34% of iOS users buy a new mobile phone in less than two years. For your part, 54% of Android users buy new phones every year.

CIRP data

CIRP data on updating smartphones on iOS and Android

CIRP data also shows that 34% of iPhone users renew their phone every two or three years, while Android users who bought a new phone during this period represent 22% of the entire community.

On the other hand, 32% of iPhone consumers update their phones in more than 3 years. On the other hand, 21% of Android users can use their phones for more than 3 years.

Why does iPhone last longer?

One of the main reasons for this huge gap between iPhone and Android consumers is the poor performance of many low-end smartphones in recent years. Apple has focused its marketing strategy on improving the design of mobile phones instead of combining great hardware features.

Personally, I think the numbers can be a bit misleading. It’s true that there are many brands of Android and each plenty of low-cost alternatives, but I know many iPhone users who have upgraded their cell phones over the years. But of course this costs a lot of money. Maybe it’s a social status issue, maybe it’s just a fad. The truth is that there are also many Android phones like the Samsung Galaxy S24 Ultra that have been able to perform at the highest level for almost 7 years. What about you? How often do you buy a new mobile phone?

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Source: i Padizate

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