Target faces another challenge as it develops its metaverse: competition from Apple, which is also working on virtual world-centric devices and services. Mark Zuckerberg, the CEO of the company formerly known as Facebook, spoke at length in an internal meeting to which he had access. The Verge through the participants’ records that the signature is in “very deep philosophical competence“to a company from Cupertino.

Zuckerberg’s statements came after a question from one of the participants in the meeting. This one in particular wanted to know how Apple’s launch of virtual and augmented reality devices could affect the company. Tim Cook’s firm, as you may recall, is working on a virtual and augmented reality viewing device similar to the Meta Oculus. Including, yes, presumably more advanced features like higher resolution screens, sensors to detect the movements of every part of the body, or even objects in our surroundings.

Zuckerberg made no secret of his concerns about Apple’s future entry into the metaverse. I affirm that “It’s clear that Apple will be a competitor” for the company.. On the other hand, the manager reproached Apple for not joining its ecosystem, the so-called Metaverse open standards group, in which companies such as Epic Games or Microsoft also cooperate.

“We are approaching this openly and trying to build a more open ecosystem. We’re trying to make more things compatible with Android. We are trying to design the metaverse in such a way that you can take your virtual goods from one world to another. We created Metaverse Open Standards Group with a bunch of other people you just mentioned and Apple didn’t get involved.”

Mark Zuckerberg at a meeting with employees on June 30.

Meta CEO not sure what will work best

Image: Ruben Chicharro.

Meta’s CEO also believes that its metaverse could provide an important advantage over Apple, which seems to be opting for a closed ecosystem where only its devices and services will work with each other. Zuckerberg, however acknowledges that it is not clear which ecosystem will work best. That is, if open, like the one they themselves offer; or closed, like the one they could bet on at Apple. “One of the things that I find interesting is that it’s not very clear up front whether an open or closed ecosystem would be better,” he said.

However, Meta continues to move forward in the development of its metaverse, although not at the pace that the company expected. The current economy and the problems associated with the war in Ukraine, such as the loss of millions of users due to the suspension of its services in Russia, lead to what was previously known as Facebook put the brakes on some of your most ambitious projects. Among them is the metaverse.

Currently, in fact, the company froze the recruitment of new talent for the development of its virtual world. However, they keep their intention to release new augmented and virtual reality devices in the coming months.

Meanwhile, Apple is secretly working in the metaverse.

Meanwhile, Apple continues to work on its metaverse and on products focused on this ecosystem, but in a much more private way than Meta. So far, all the details we know about the company’s virtual and augmented reality devices have come from leaks.

Apple, however hinted at future developments related to this area. The last time was just a few weeks ago, according to CEO Tim Cook himself, he proposed the future launch of Apple Glass. “I am very excited about the possibilities in this space. Stay tuned and you will see what we have to offer,” confirmed the CEO in an interview. ChinaDaily.

Source: Hiper Textual

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I am Bret Jackson, a professional journalist and author for Gadget Onus, where I specialize in writing about the gaming industry. With over 6 years of experience in my field, I have built up an extensive portfolio that ranges from reviews to interviews with top figures within the industry. My work has been featured on various news sites, providing readers with insightful analysis regarding the current state of gaming culture.

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