TikTok has been bragging about its musical potential for months now and how the social network itself has created viral songs for those who are known as trends They will hit the charts. Now the Chinese firm’s new move involves future launch of a music-only platform; a possible alternative to Spotify, Apple Music, Tidal and other streaming services called TikTok Music.

How detailed business insider, ByteDance, the parent company of TikTok, has filed a U.S. trademark for TikTok Muisc. In the app, the company describes the brand as “a variety of goods and services, including a mobile application that allows users to buy, play, share, download music, songs, albums, lyrics”, which clearly points to a music service similar to Spotify. However, ByteDance may also use the brand to launch a platform that allows “live audio and video streaming”., as detailed in the aforementioned carrier.

In any case, Josh Gerben, trademark attorney at the law firm, emphasized insider usually, a company the size of TikTok or ByteDance is only going to apply for trademarks for products they seriously consider.”, so it wouldn’t be strange to see the upcoming launch of a music streaming app developed by a Chinese company. In fact, this is not the first time that there have been rumors about the launch of an alternative to Spotify. In 2019, there were also speculations about this, although the company never officially announced anything.

TikTok is so much more than a video app

While Meta continues to copy TikTok for videos, the Chinese app, which has over 1 billion users, is carving a huge niche in the music scene. Largely due to its mechanics. trends TikTok, the viral videos that people imitate and post on the platform, mostly include artist songs. The latter, of course, also become viral. In fact, according to the company’s own data, a total of 430 songs have reached over a billion views (or streams) on the app in 2021.. Of these, 175 tracks made the Billboard Hot 100 chart.

edges also use the huge scope of the application promote your music both on and off the platform, or by creating trends or through commercials.

Source: Hiper Textual

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