iPhone Ultra will be much more expensive than iPhone 14 Pro Max
The iPhone 16 Ultra will not replace the iPhone 15 Pro Max, but will instead join the lineup.
Apple’s first iPhone at auction for $50,000
Apple plans to introduce A new iPhone model called Ultra It was initially suspected that the company would replace the current iPhone 14 Pro Max model with the iPhone 15 Ultra, but a recent leak suggests that Apple will add a more advanced smartphone to the catalog by 2024. a higher price so it will change the product roadmap next year.
According to Bloomberg reporter Mark Gurman, Apple iPhone 16 Ultra in 2024 and this iPhone model will help increase the selling price. Something Tim Cook put forward at his financial results conference last week suggests that consumers are choosing to pay more for a more advanced smartphone.
Apple’s iPhone is getting more expensive every year
We have talked about this many times, today we see that it is more and more normal for the starting price of a smartphone to exceed 1,000 euros. It is an investment for many years to come and users use the product daily. Moving away from the debate over whether it makes sense to spend that much money on a smartphone, we focus on the shift in Apple’s marketing strategy.
Apple will launch four iPhone models in 2024: iPhone 16, iPhone 16 Pro, iPhone 16 Pro Max and iPhone 16 Ultra.
iPhone 16 Ultra concept on YouTube.
Does all this have to do with the failure of the iPhone mini? Probably. Apple has seen how the iPhone 12 mini, iPhone 13 mini and iPhone 14 Plus each year. did not reach expected sales figures and now the company has devised a different marketing plan to pull the “mini” or “Plus” models off the market and include a more advanced model.
And the most important question: What will happen to the iPhone 15 series? Whether Apple will continue to release “mini” or “Plus” models is unknown, what we do know is that they haven’t had much success among consumers. But the terminology “Ultra” won’t appear until 2024, according to Mark Gurman.
Finally, regarding the technical innovations that will be presented with the most advanced iPhone model of 2024, the rumor may be: a bigger screen, better cameras and a more “premium” design. It will undoubtedly have all kinds of improvements to justify its high price.
Source: i Padizate
