true caller will implement its service whatsapp caller id to avoid fraud. According to a report from Reuters, the company is already testing the integration and plans to launch it at the end of May. The idea is that users can recognize unwanted calls and block themas in the case of a special application.
Company will use AI to detect spam calls and will take action against accounts with abnormal behavior. Truecaller stated that WhatsApp users will be able to block and report problem numbers. Although there are no specific details about this integration, the description makes us think that it will work in a similar way to what the application does with regular calls.
New feature matches increase in unwanted WhatsApp calls, a practice that has grown like suds in recent years. Countries like India receive up to 17 spam calls every month, according to a 2021 study. Alan Mamedi, chief executive of Truecaller, said that the number of messages has increased significantly over the past two weeks.
We see that these patterns are found all over the world. This is how scammers force people to answer calls. They found platforms like WhatsApp or Telegram to fulfill them. Let’s remember that this is a full-time job for them, so they will discover new ways to reach consumers.
Mamedi warned about the possibility of fraudsters using voices generated by artificial intelligence. “It will be a big problem if they start adding voice assistance using artificial intelligence models to these calls and pretending to be someone you know,” he said. An ABC News report shows how a woman from Arizona was the victim of a virtual abduction using this technology.
WhatsApp is the new weapon of scammers
In a world where calls and SMS messages have faded into the background, Truecaller makes sense to focus on WhatsApp or Telegram. In accordance with CNBC, Telemarketers and scammers are switching to messaging apps surprise your victims. Some agencies package and sell phone numbers from other countries for use in spam calls.
WhatsApp already has a spam detection system and blocks numbers with unusual behavior. However, the company processes less than 20% of the reports it receives in conflict countries such as India. This has led companies like Truecaller to try to fix the problem the same way they did with regular calls.
The question is what getting rid of unwanted calls can lead to privacy issues. An investigation released in October 2022 revealed that Truecaller was collecting data from its users without their consent, and some organizations in India have accused it of moving their servers out of Europe to avoid the GDPR. The Swedish company has denied this practice and assured that it complies with data laws.
Detection of unwanted calls in WhatsApp and Telegram now available as beta for Truecaller Android users. At the moment, there is no information about the iOS version, although the company launched Live Caller ID a few weeks ago. This feature relies on Siri to ask you to determine if the calling number is spam.
Source: Hiper Textual
I’m Ben Stock, a highly experienced and passionate journalist with a career in the news industry spanning more than 10 years. I specialize in writing content for websites, including researching and interviewing sources to produce engaging articles. My current role is as an author at Gadget Onus, where I mainly cover the mobile section.
