Likewise, there are only two infinite things (the Universe and stupidity), to paraphrase Albert Einstein; There are two great universal truths in life; death and taxes. Well, to these punchy facts we must add one more great certainty: Netflix price increase.

After the great excitement created by the debate about the password sharing ban, Netflix now finds itself in another mess. Users are tired of the streaming platform constantly increasing subscription prices.

Viewers are against Netflix: No more price increases or series cancellations

The news, of course, came from The Wall Street Journal. Netflix will do it again. Streaming platform run by Greg Peters and Ted Sarandos Hollywood is considering raising the price of subscription plans once again, months after actors’ strike. Rates will increase in the US and Canada.

If so, if “streaming inflation” leads to higher prices on Netflix, a CivicScience study finds Netflix viewers will declare war on the streaming platform. 39% of viewers will cancel their Netflix subscription. It’s similar to what happened in Spain after the company set up a single subscription location for watching TV and movies.

A large number of Netflix users refuse to pay the price increase in tariffs

Inflation in streaming services negatively impacts consumer experience Clearly reflects the volatility of the broadcast market In 2023.

On the other hand, another JustWatch study suggested that Amazon Prime Video is currently the streaming platform with the highest market share after Netflix, Disney + and Apple TV +, according to third quarter 2023 data.