TikTok has announced the launch of its latest innovation, the ‘Direct Post’ application programming interface (API), which allows users to easily share content on the platform from other third-party applications such as Adobe Premiere or Twitch.
Popular ByteDance-owned video platform aims to expand its capabilities and tools available to users, thus improving their creation experience on both TikTok and other apps.
The newly launched ‘Direct Post’ API allows creators to post videos directly to TikTok from third-party apps. According to the company, This feature allows users to edit their videos, add subtitles and adjust audience settings, Among other options, before sharing your content with a simple integration click.
With this feature, people will have access to third-party creation tools powered by artificial intelligence (AI), allowing them to bring their creative vision to life and easily share it on TikTok.
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To use the ‘Direct Post’ API, creators must link their TikTok account to the third-party app of their choice.
The platform puts on a performance Audit process to evaluate partners and grant them access to the content publishing API.
So far this has included partners like Adobe Premiere, an AI-powered video editing tool. Adobe Express is a creativity app with a wide range of AI-powered tools.
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Deepa Subramaniam, Adobe’s VP of Product Marketing for Creative Cloud, emphasized the importance of publishing content in real-time and noted that creators need efficient and unlimited tools to boost their creativity.
new function TikTok’s ‘Direct Post’ on Adobe will allow creators to continue their work faster and without interruption to your creative workflow.
API in addition to Adobe ‘Direct Post’ is also available in programs such as CapCut, DaVinci Resolve and SocialPilot. Giving users a wide variety of options to share their content on TikTok.
*This content was rewritten with the help of artificial intelligence, based on information published by Europa Press, and reviewed by a journalist and editor.
Source: Exame
