Disney has managed to add 7.9 million new subscribers to its Disney+ streaming service in the first three months of 2022.as disclosed by the company in its second-quarter earnings report on Wednesday.
The company also reports that the number of subscribers to all its streaming offers (including Hulu and ESPN Plus) over 205 millionAn increase from the 196.4 million reported in January.
That’s better news than Netflix has had lately. Last month, the streaming company reported it lost 200,000 subscribers compared to the previous quarter, the first drop in more than a decade.
It’s also faster growth than HBO and HBO Max, which reported 3 million new subscribers for nearly 77 million total customers last quarter. It should also be noted that Netflix still has 222 million subscribers.
Of course, all these companies are better off than CNN Plus, which launched and went out in a matter of weeks.
Disney also reports that it earns more per Disney Plus subscriber than before, at least in the US. Average monthly revenue per paying subscriber was $6.01 and is now $6.32.
Despite this, Disney Plus is losing company money at a higher rate than before. Disney claims this is due to higher production, advertising and technology costs. These costs are unlikely to fall, and raising prices, as Netflix is doing, could stifle subscriber growth.
All of which makes it clear why Disney is trying to build an ad-supported tier right away.
The company states that the revenue increase came despite giving up $1 billion. prematurely terminate a customer’s license agreement for film and television content to use the content on their own streaming services.
The report doesn’t specify which client the deal was with Disney, but there are speculations that it could be Marvel shows that were on Netflix before they were suddenly moved to Disney+ in March.
Source: Computer Hoy
