Sony Cancela PlayStation Stars, her loyalty program, which offered a reward for the game

Sony canceled the stars of PlayStationYour loyalty program that allows you to win prizes for the game of your favorite games. Three years after the announcement, the company confirmed that she would stop working very soon, so that Players can no longer accumulate glassesThe PlayStation star was not finished, so Sony will now look for other alternatives.

According to the PlayStation Blog, Sony Interactive announced the closure of PlayStation stars. To date, the Fidelity program no longer accepts new entries and Existing users have two months to finish their missions And leve. After July 23, 2025 there will be no new additional campaigns or awards.

The Japanese added that PlayStation stars will cease to exist on November 2, 2026Although users can redeem their glasses before the expiration of the deadline. Another additional detail is that Digital collecting items exchanged through the program will remain affordableThe field if you spent 1000 points on NFT, do not worry, as it will remain related to your account.

“After the launch of the program, we learned a lot from the assessment of the activities that our players react better to,” said Gracia Chen, vice -president of advertising and loyalty in Sony. “Thanks to this assessment, we decided to rename our efforts and end the current version of the PlayStation Stars.”

Chen added this They will look for ways to take advantage of this programAlthough he did not reveal whether they would launch an improved future version.

Why are the PlayStation stars can be canceled?

Although the news may disappoint, the truth is that PlayStation stars were singing For several months. The loyalty program was created during NFT, and Sony Fever wanted to use the moment with a concept that integrated unique digital awards. Although the company never defined these items as NFT, perception was different.

In addition to digital collecting items, PlayStation stars have always been poorly balancedThe Problem of the game was offered several coins, and the rewards for the purchase of games were funny if we compare them with other programs. For example, if you want a card of 5 euros (or dollars), you need a lot Grinding And look at the calendar so that your glasses do not expire.

Sony can be inspired by Microsoft RewardsXbox and PC REVARDS program, which allows Win glasses to buy them on Game Pass CebersiahThe field, unlike PlayStation, Microsoft Rewards, automatically gives glasses when you play or spend money on your store.

If you are a member of the PlayStation Stars, The deadline for victory in digital collections, glasses and level – July 23, 2025. at 5:00 pm. Spain (9:00 h Mexico or 12: 00 h Buenos -Aires). The program will end on November 2, 2026, so you will have more than a year to spend the coins you have earned.