LG launches new OLED smart TV series in Brazil

LG has announced several launches for its 2023 smart TV lineup, which goes on sale in Brazil this week.Such as C3 and G3 series equipped with Alpha9 Gen 6 image processor and newly updated models with QNED and UHD panel. The premieres were announced at the 36th edition of Casacor, which took place in São Paulo (SP).

During the event, the South Korean giant also revealed: webOS 2023An updated version of the brand’s television operating system, earning customizable cards to organize content and apps by category. Other innovations are the reformulated side tab with up to 12 shortcuts and the function that lets you search for music in movies and TV shows.

LG OLED evo C3

LG’s new C3 TV features the evo panel that was previously exclusive to the G series. Up to 30% more brightness and realistic images, according to the manufacturer. Another highlight is the WOW Orchestra feature, which works in sync with the soundbars and provides a more immersive audio experience.

Other points of interest are the swivel stand to find the best viewing angle and compatibility with smart home devices. The LG OLED evo C3 TV is available in 42- and 83-inch sizes, starting at R$7,999..

LG OLED evo G3

Bringing Brightness Booster Max technology, G3 series offers 70% more brightnessAccording to LG, it provides even sharper images. It also features Dolby Vision IQ, Dolby Atmos and Filmmaker Mode, as well as virtual 9.1.2 channel surround sound.

The line receives voice commands without the need for a remote, simply say “Hello, LG” to activate, and it’s flush-mounted to the wall, making it easy to install in any environment. Available in 55 and 65 inch versions, costing between R$10,499 and R$20,999..

LG QNED 85 with miniLED

Combining Quantum Dot and NanoCell features that produce rich, lifelike colors, The QNED 85 series also features mini LED technology that delivers deeper blacks., brightness with higher peaks and greater image fidelity and detail. It also brings the enhancements offered by the a9 Gen 6 AI processor.

Movie and TV fan-only features are other highlights of the series, including Dolby Vision IQ, Dolby Atmos, HDR10 Pro and Filmmaker Mode technologies that promise a cinematic experience at home. LG QNED 85 series with MiniLED will be sold in 55-inch and 65-inch sizesbut prices were not disclosed.

LG UHD 2023

Another innovation of the brand, LG UHD 2023 series stands out with simultaneous support for three virtual assistants: LG Thinq AI, Amazon Alexa and Google Assistant. Models also feature controls with Smart Magic, which acts as a cursor to facilitate navigation, and buttons for quick access to Amazon Prime, Netflix, Globoplay and Disney+.

Another attraction of the series, which will have versions ranging from 43 inches to 86 inches and responding to different needs, will be the variety of sizes. However, the manufacturer did not disclose prices or when the LG UHD 2023 series will go on sale in Brazil.