The company now clearly states that users’ personal data may be collected by Google and third parties, even if users use the browser in Incognito mode.
The change comes amid a $5 billion settlement in a class-action lawsuit accusing the search giant of privacy violations.
Incognito mode was previously thought to provide complete anonymity and privacy, but Google now acknowledges that enabling Incognito mode does not affect data collection by sites and services, including Google itself.
This company discretion underscores the importance of users understanding that Incognito mode only provides device-level privacy and does not provide complete anonymity on the Internet.
Source: Ferra
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