TikTok will follow in the footsteps of YouTube and the app will have a “dislike” button

The interesting thing about how social networks work is that they usually work based on what users express; This is one of the main reasons why integrated functions and tools capable of collecting this type of activity. Comments, saving posts and likes are one such example.

What happens when social networks want to know if users don’t like something? The answer is complex and depends on how social networks want to quantify it. In the case of YouTube It has already been observed that the interactions between like and dislike buttons have almost the same equivalence..

The place where these buttons don’t have the same weight is in the comments area. In fact, it is in this part of the video that users usually argue with each other, and because of this, violent fights can occur, which sometimes end not very well for both the creator and the viewers.

Efforts to manage these situations are usually ongoing, and most of it is focused on giving users more control. TikTok seems to have this mindset, and the last feature I would test would be to provide a new button in the comments..

The purpose of this button would be to show that you don’t like the comment. The format will be the same as on YouTube, so soon we will start finding likes on the TikTok comments tab.. And the thing is, as of today, the only thing that could be done, other than answering, is to indicate that you liked the comment.

According to Tiktok itself, this new way of interacting within the app will be implemented so that people can express how they feel on the app and avoid confrontation. And that’s what flagging a comment with a dislike button will be more than enough interaction.

Of course, we will still have to wait for the official and global launch to see if it works correctly. And as seen on YouTube, the fact that a comment has many such interactions can lead to multiple groups of people coming together to harass and annoy, causing even more damage.