Apple is already testing AI language model to improve Siri: report

After Microsoft and Google, Apple could be the next big tech to invest in AI chatbots. A recent article New York Times revealed that the company is holding an in-house event on “Artificial intelligence and language models”.

According to the information received, teams from different sectors of Cupertino Giant came together at the meeting. For more, some Apple employees are reportedly testing “language creation concepts” on a regular basis.

report New York Times It doesn’t mention whether Apple is developing its own chatbot or plans to adopt an existing model. But supposedly the big tech would be working using technology integrated into the Siri voice assistant and other areas.

Historically, the company was known for its broad support for artists and creators. Therefore, it may be that they want to implement language models that contribute to the work routines of these professionals.

While chatbots have dominated tech conversations in recent months, Apple hasn’t been a part of much of it. The only thing about the theme was the release of audiobooks with artificial intelligence narration.

In any case, the company is already embracing AI capabilities in several products. This includes software for image processing, Face ID mask unlocking, and the collision detector on the iPhone 14 and Apple Watch.

Siri issues

This week, a former Apple engineer New York Times What This Siri has no power to beat OpenAI’s ChatGPT. One of the reasons would be a database of “bulky code” and “snowball” which makes feature updates difficult.

Apparently, big tech will have a broad challenge if it wants to build an AI chatbot integration with the popular voice assistant. According to the expert, the implementation of such an action can take about a year.