Just as we witnessed his birth. streaming video platforms and its evolution will become almost essential in many homes, plus we’ll be luxury watchers when it comes to seeing how the market they’re in is organized. For starters, companies have realized their business model isn’t working and are resorting to different formulas to avoid terrible losses. One of these advertising usage, something that might come to Apple TV+ soon.

The fact is that this step has made us doubt the reaction of users who have resorted to these services in many cases to avoid advertisements on traditional television. But the truth is that it seems need understood and gradually each of the important ones is announcing their options with advertisements. Netflix has started, Disney+ has followed, and it looks like Apple TV+ will be next. So are things.

very clear information

What is known is that the Cupertino company is looking for its own Peter Naylor (if you don’t know who this guy is, I must say we’re talking about the head of Netflix ad sales). Therefore, given the published job offer, it is clear that The Tim Cook-led company’s platform has its way: incorporating ads into its service to make it more profitable.

Apple TV+ app interface


view

The way it works can be expected to be similar to what we’ve seen with some of its competitors: an ad-free option remains at the normal price (in this case about 7 euros) and in addition, added a possibility with ads which is cheaper (it remains to be seen if it has more restrictions on usability and what it has to do with image quality). In this way, it is possible to reach a market niche that was previously impossible, something Apple TV+ lacks, the same is not true of Apple TV+ despite having creations of indisputable quality. subscriber base. And that may change with the new way of working.

Apple TV+’s surprise could be its arrival

Well, if you factor in the North American firm’s general calm about the changes, which usually works out well for itself, it looks like the change for Apple TV+ will happen much faster than usual. Thus, it was stated that this year, just in the summer, the possibility to access the service with advertisements and pay less (the price may be around 5 Euros) may become a reality. So you don’t want to waste a lot of time keeping up with the market. And that’s what happens, no matter whose weight it is.

Source: Cincodias Elpais

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