This is how Apple Arcade has quietly grown in the shadow of Nintendo, Xbox, and PlayStation

Apple’s video game platform is succeeding in the market.

Apple Arcade has grown a lot since its launch in 2019.

Apple’s commitment to the service industry has been relentless. The launch of platforms such as Apple TV+, Apple News, Apple Music or Apple Arcade meant that the economic benefits of services grew year over year.

Without going any further, last year Apple generated more than $15,000 million in revenue in a single quarter in the services category. According to CNET, things continue to go well in this regard.

Apple’s subscription video game service known to pierce the market and is quietly growing It is under the long shadow of big companies like Nintendo, Xbox or PlayStation.

Apple Arcade’s success in an impossible market

As big companies in the video game industry shape the industry, it was almost unthinkable for a company like Apple or any other company to gain a foothold in the market. But the Cupertino firm did it apple market.

In the three years since the launch of Apple Arcade, the platform has followed a clear marketing strategy: casual titles at a very affordable price To increase your follower count

apple market

Apple Arcade and its extensive catalog of video games

The number of video games in the Apple Arcade catalog has decreased growing as the platform does in its industry play a game.

It all started with a catalog of nearly 100 games in a dedicated section of the App Store. Apple’s app store has helped grow Apple Arcade, thanks to its editorial reporting and featured posts and recommendation system.

mat fishermanThis is how Apple’s Vice President of App Store spoke about Apple Arcade:

“With the first subscription service for mobile, desktop and living room games, we define a new category and challenge ourselves to launch 100 brand new games that capture the quality and entertainment we want the service to represent.”

According to Matt Fischer, the company behind the bitten apple logo released far more games than any other service Video games, including industry giants like Xbox Game Pass, PlayStation Plus, EA Play or Nintendo Switch Online.

Now we will see how the subscription figures continue to improve after the alternatives that will be allowed, thanks to the new regulations of the Digital Markets Law, come to the App Store.

Apple Arcade is a place full of possibilities, and Apple’s massive user base has served as a foundation for the service’s growth in a fantastic virtual world dominated by Steam, PlayStation, and Xbox.

Source: i Padizate

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