The Amazon giant also bets on sports and buys swimming rights in Australia. This agreement with Swim Australia will allow broadcasting for 2 years on the Prime Video platform.
It is worth noting that Amazon has already reached an agreement with Rafa Nadal’s academy in Spain and a few days ago submitted an offer for the rights to Ligue 1.
All this is born, as we said yesterday, from stagnation from not only Prime Video, but all platforms in terms of content. Each time it strives to generate more series and films, but the quality suffers and the user knows how to appreciate it.
It seems that this new step towards the sport promises a facelift. Apple TV+ has already streamed several North American Baseball League gamesAmazon Prime Video itself with the English league and platforms like Movistar+ or DAZN base much of their content on sports.
For this new Prime Video purchase, Variety reports that the commentary team will be led by three-time Olympic champion Grant Hackett, Olympic champion Jaan Rooney, three-time Olympic medalist Nicole Livingston and Paralympic champion Annabelle Williams.
“Following the success of the 2021 Australian Swim broadcast, we are delighted to once again partner with Swim Australia to bring the 2022 Swim Championship to sports fans around the world, free of charge, exclusively through Prime Video. Additionally for Prime members”, said Khushidar Haras, director of Prime Video Australia.
The coverage will also include a 30-minute preview show, a halftime show, and an evening wrap-up show. with special guests and interviews with current and past champions.
The first event to be broadcast on Prime Video will be the Australian Swimming Competition, which will take place June 12-17 at the SA Aquatics and Recreation Center in Auckland Park, near Adelaide.
Source: Computer Hoy
