3 “Recommendations” that Steve Jobs made to Bill Gates (although he did not ask)

Steve Jobs and Bill Gates: two technological geniuses that noted the course of modern computer science. Despite their rivalry, their paths were crossed more than once, and although Jobs was not the person who gave free tips, there were certain “recommendations” who, directly or indirectly, made the gate. Here we tell you three.

1. Take care of the design and experience of the user

If anything distinguishing Apple from the moment of its creation was his obsession with the design and experience of the user. Steve Jobs believed that products should be not only functional, but also beautiful and pleasant to use. Microsoft, on the other hand, has always focused on functionality, leaving the aesthetics and ease of use in the background.

In an interview with 1996 for a documentary Triumph of BotanikovJobs was stupid in his opinion about Microsoft: “The only problem with Microsoft is that they have no pleasure. The point is not that I say this in a small sense, I say this great. They have no original ideas and do not include culture in their products. ” In fact, he offered Gates that he had to worry more about the design and visual identity of his products.

After decades, Gates recognized this difference. In a recent interview with IndependentHe admitted that Jobs had a unique ability to combine marketing and design that he envied. He even said that Jobs jokingly said: “You should have tried LSD, so you would have more pleasure from the design of your products.” Gates answered with humor: “I had a wrong site. I had a lot of programs, and he, design and marketing. ”

2. Innovation instead of copying

One of the most intense moments between Apple and Microsoft received Windows 1.0 in 1985. Jobs was convinced that Microsoft copied the Macintosh graphic interface. At a hot meeting, Jobs accused Gates of theft of his ideas, to which he coldly answered: “Well, Steve, I think there are several ways to see this. I think that this is more, as if we both had a rich neighbor named Xerox, and I entered his house to steal a TV, and found that you had already stole it.

In addition to the brilliant response of the gate, the reality is that Microsoft won from the work that Apple did with a graphic interface. Jobs, with his comment, told him that this is not enough to take ideas from others, but should be innovation and create something really original. Although, over time, Microsoft managed to develop its own path, for many years it dragged the reputation of the company, which has copied more than innovation.

After decades, in his biography of 2011, Jobs was not yet more difficult to talk about the gates: “Bill was mostly unimaginative and never invented anything, so I think that now he is more comfortable in charity than in technology. He limits himself clearly copying the ideas of others. “

3. Focus on mobile devices

When Apple launched the iPhone in 2007, the technology industry has changed forever. Microsoft, on the other hand, did not know how to respond on time. Gates admitted that one of his greatest mistakes was no dominance in the market of mobile operating systems, allowing Android to become the main alternative to iOS.

While Jobs never told Gates directly that he had bets on mobile devices, the success of the iPhone was a clear lesson. Microsoft tried to compete with Windows Phone, but when he did this, it was already too late. In an interview, Gates mourned his lack of vision in this regard, saying that this mistake costs Microsoft hundreds of billions of dollars.

Steve Jobs and Bill Gates: Relations of respect and competence

Despite their differences and constant confrontations, Steve Jobs and Bill Gates admired each other. Gates recognized the genius of Jobs to create irresistible products and revolutionize entire industries, although jobs, although he rarely recognized them publicly, respected Gates’s ability to business and his skill in software.

In the end, in addition to recommendations, critics and jokes, both left their mark in the history of technology. And although Jobs is no longer there, his legacy is still alive, even in the decisions that Microsoft adopted in recent years.