A few weeks ago, Apple introduced a new color for its iPhone 14 and 14 Plus, though it’s redundant to talk about “presentation” here as it’s just advertising on his page, the appearance of yellow on his line of non-professional cell phones. Last year, around the same dates, green (iPhone 13) and alpine green (iPhone 13 Pro Max) also appeared in a movement that many understand as pure marketingAlthough in the case of the new yellow iPhone 14 Plus, there is a noticeable increase in battery life, along with other updates that are perceived a little less.

Daniel Matus/Digital Trends in Spanish

What happens if you just add a new color in Ecuador, six months after the launch of the iPhone 14 line and six months after the presentation of the new iPhone 15? Maybe it’s just another option, push for those who still hesitated to buy the iPhone 14. Perhaps this is a tribute to collectors, people with little money problems who want to own the first (or maybe the last? You never know) yellow cell phone from Apple. Perhaps many will prefer to wait until September at this time of the year and see what we are presented with again in Cupertino.

Similar videos

all appearance

Exactly, it’s about appearance, even if there are some improvements in battery life and some adjustments in the camera. In other words: if you buy a yellow iPhone 14 Plus, you will buy it for how it looks, not how it works, there is nothing wrong or strange about that at the moment.

By the way: yellow is not just any color. On larger devices, the perception may be different, but we dare say that on portable devices it is a bright color in a good way. This attracts attention and is usually liked, and the latter goes against what many expect and assume. The fact is that dark and gray colors already go unnoticed. Yellow, on the contrary, attracts attention and curiosity. Lemon yellow; Yellow duckling…and why not? Always gray, always black, always muted colors. There is a dark ocean of cell phones, and yellow – like red at the time – shatters stereotypes.

I’ve already experienced this with the Watch Ultra strap that Apple gave me to try. At first, I didn’t really like the idea of ​​wearing a bulky watch on a yellow strap. But that all changes when you put it on, and it’s fun to see that yellow – on these devices, these sizes – works well with most of the dark colors you wear. Without falling into any pretense, I could say that he attracted attention and more than one look – watch, please understand me, not me – and more than anyone asked me about him.

Well, exactly the same thing happens with the iPhone. Accustomed to the use and abuse of muted colors in clothes and accessories, device yellow is a magnet for attention. Many already have an iPhone, and many also believe that nothing much changes from year to year. Why not change the color then?

Times bring with them new trends, and what we would never wear 10 years ago, today we wear without complexes. This happened with tight trousers (today in blatant refusal) and with white tennis shoes, which no one would have worn in the early 2000s, but today they plagiarize each other. Given these examples, the yellow phone is almost anecdotal.

Daniel Matus/Digital Trends in Spanish

Not to say that this is a color that blinds the eyes, no. It positively grabs attention, with just the right amount of sharpness to give it a different flair. For the same reason, if you are a person who hates to attract attention and likes to remain unnoticed, just choose a different color. It won’t be difficult for you.

Inside

Inside, an improved internal design delivers continuous performance improvements, ideal for heavy workloads and demanding gaming, and offers easier, more affordable repair options. Apple promised longer iPhone battery life when it announced the new color, and we can’t help but be convinced. With moderate use, it took me two days to charge it.

Both iPhone 14 and iPhone 14 Plus feature a new TrueDepth camera that automatically focuses on multiple objects at different distances for crisper close-ups and selfie fantastic groups. In addition, the iPhone 14 lineup includes the Photonic Engine, which improves low- and medium-light performance on all cameras over the previous generation, up to 2x on TrueDepth and ultra-wide cameras, and up to 2.5x on cameras. new wide-angle camera.

The person responsible for the above has a name, and it’s the A15 Bionic chip that brings pro-level performance to the iPhone 14 Plus. Its 5-core GPU delivers faster speeds for demanding workloads and smoother graphics for high-performance games and video applications, while supporting camera features such as Photonic Engine, Action and Cinema modes while delivering outstanding battery life. privacy by encrypting data with the Secure Enclave. Almost nothing.

Daniel Matus/Digital Trends in Spanish

You can buy iPhone 14 Plus at $899 or $37.45 (USD) per month for 24 months to maturity on apple.com, although they are also available through Apple Authorized Resellers, carriers, and select carriers.

Source: Digital Trends

Previous articleDo Not Disturb Me: New App for Android and iOS Blocks Spam Calls
Next articleCitigroup was unable to sell the Russian business due to the specifics of the bank’s IT infrastructure.

LEAVE A REPLY

Please enter your comment!
Please enter your name here