Marketplace Wildberries and outdoor advertising operator Russ have created a joint venture, RVB LLC, as follows from the Unified State Register of Legal Entities. The structure was registered on July 4. Previously, the two companies announced a merger.
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In the new structure, 65% is owned by Wildberries LLC, the remaining 35% belongs to Stinn LLC (owned by Russ Outdoor LLC. The general director of RVB is the CEO of Russ Group Robert Mirzoyan. The authorized capital of the structure is 20 million rubles.
Both companies confirmed to Shopper’s that the merger process is actively continuing, as previously announced.
In early June, the largest Russian marketplace Wildberries announced a merger with the outdoor advertising operator Russ. The CEO and founder of the trading platform, Tatyana Bakalchuk, announced that she will lead the merged company.
According to sources, one of the goals of the merger will be the creation of a payment system “without going through SWIFT” for payments in rubles worldwide.
Author:
Natalia Gormaleva
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
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