In Russia, the demand for flowers for the day of all lovers fell 10%

• Service analysts studied 1.7 million checks issued at different retail points throughout the country from February 11 to February 14, 2025, and then compared them with a similar period last year. Through the “Offod” fiscal data operator in just 4 days, from February 10 to February 14, checks per flowers for an amount of 348 million approved rubles.

“In 2025, they spent 23% more on the purchase of flowers than in 2024. In 2025, the demand increased by 9% in Rosas and 1-2% in Gipsophils and Economic Nail,” said Ksenia Korzan, an analyst Ksenia Korzan, A RB.ru.

Sales of tulips and lilies have been significantly reduced: by 29% and 25%, respectively. Tulipanes increased by 49%, and lilies increased by 21%, which could affect the popularity of these flowers, suggested in the service. Compared to last year, all flowers have increased in price, on average by 24%. Including the cost of Chrysanthemum monoboños increased by 39%and Herber, by 31%.

The Tulipanes turned out to be the most expensive: for a monobuk in 2025 they requested an average of 1751 rubles, in second place in the cost of chrysanthemum – 1186 Rublos, in the third – Peonia – 1149 rubles. The most affordable were the bouquets of Gipsophiles (560 rubles), nails (449 rubles) and lilies (680 rubles).

As reported by RB.RU, in Russia, the demand for panties and socks has increased 1.4 times before Valentine’s Day.