Activision makes it clear that its present and future is Call of Duty and nothing else

With launch Call Of Duty Modern Warfare 3whose multiplayer was seen a few hours ago in a trailer full of nostalgia, the franchise will celebrate its twentieth anniversary. Few intellectual properties in the video game industry can boast this without losing any of their popularity. Activision, of course, realizes that they are the owners of a gold mine and do not plan to give it away.

When it became known that the vast majority of Activision’s internal studios are now working on one way or another Call of Duty, some thought it was a movement to combat the health crisis. However, the pandemic has ended and all these teams are still involved in the successful First Person Shooter. And judging by Rob Kostic, Activision’s president, that won’t change in the short term.

It is more than obvious that at the moment There’s no room for any other franchise at Activision than Call of Duty. In fact, his roadmap clearly outlines which launches he will be launching. SPF at least for the next 4 years.

“We are in the planning stage. This is the long-term planning stage. Right now we have games. [de Call of Duty] planned until 2027. Everything that happened in the past is a great learning experience. We have a focus group that tells us everything they think about this franchise, which is what we pay special attention to,” Kostic said. Beat Games.

Modern Warfare And Black Ops are the pillars Call of Duty

On the other hand, the manager claims that they realized that the sagas are like Modern Warfare And Black Ops are the most popular of Call of Dutyand based on this success they make decisions for the future.

Currently, it is clear that his greatest efforts are focused on these two sagas. After the official announcement Call Of Duty Modern Warfare 3Activision has stated that this game will not be the final appearance of Task Force 141. That is, They will get the most out of this setting and storytelling..

The above contrasts with the original trilogy Modern Warfare, which ended in 2011. However, it was palpable that players missed the modern warfare that Infinity Ward envisioned. Activision knew about this and therefore released reboot saga in 2019.

Is it so important Call of Duty for Activision, which today has more than 3,000 people working on the franchise from various studios.

“These games now require a lot of work. These are pretty big teams trying to put everything together. This is a colossal effort. The competition is real, so we are again focused on how we can meet our players’ expectations. And to achieve this today, it takes much more than in the past.”

Rob Kostic.

Now Kostic mentions that there are three more studios that separately handle each production project. Call of Duty: Infinity Ward, Treyarch and Sledgehammer Games. The latter, by the way, command the development Call Of Duty Modern Warfare 3. Thus, the remaining teams act as support groups.

So… Can we expect anything different from Activision? Call of Duty? Kostic himself states that they have some ideas, the details of which he cannot yet share. He also emphasized that in the past they have won with Fate, Skylanders, Guitar Hero And Tony Hawk. However, they don’t want to move forward with any other franchise until they are sure they have the right team to do so.

Today it is becoming increasingly difficult to get ahead, perhaps more than ever. We are always thinking about how to go beyond Call of Duty“

Rob Kostic.

Certainly, This whole strategy could change if Microsoft finally manages to close its deal to buy Activision Blizzard King.what may happen in the near future. We don’t know if Redmond residents have the same idea. Call of Duty and other franchises of the publisher.