In 2023, Chinese brands entered the top 3 of smartphone unit sales in Russia for the first time. The South Korean Samsung left the top three and the American Apple is not even among the top five. Vedomosti writes about this with reference to Megafon, M.video-Eldorado, Wildberries, Ozon.
In the Megafon retail network, the most popular are Realme, Honor, Xiaomi, in M.video-Eldorado – Xiaomi, Tecno, Realme, in Wildberries – Infinix, Tecno, Xiaomi, in Ozon – Xiaomi, Tecno, Infinix.
In monetary terms, this year Apple is in first place; Xiaomi, Samsung, Tecno and Realme also made it to the top five.
The leaders in growth this year were two Chinese brands, Itel and Infinix, whose unit sales volume increased by 100 and 77% respectively, said Oleg Fomenko, director of the unified purchasing department of Merlion and Citylink.
Author:
Karina Pardaeva
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
